Your Online Store, built into POS

Online Store and your POS, connected.

Build an online shop from your product list. Add your website address, checkout, delivery and customer service.

Made in South Africa. Built for the world.

YOUR ONLINE STORE, CONNECTED6 stores connected
OOXFLOWSHOP STOCK
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A paid sale at your tillStock updates use your chosen locations and pack sizes.
CONNECTED
  1. 1Payment pending
  2. 2Payment confirmed
  3. 3Stock published

Payment confirmation moves stock once. An unpaid checkout does not.

Sample animation

Quick function list

What you can do with Online Store

A simple look at the main tools. Full details and setup steps are below.

  • List products from your POS catalogue.
  • Choose your store design and connect a domain.
  • Accept configured online payments or cash on delivery.
  • Manage delivery, collection and order tracking.
  • Let customers use accounts, reviews and product questions.
  • View sales, saved product costs and known order costs.
  • Add website chat with the paid Support service.
  • Add outside sellers with the paid Marketplace service.

Online Store has its own checkout. Stock follows payment or the accepted cash-on-delivery order step. Support and Marketplace cost extra.

Compare all connections
One place to manage your store

Use your existing products and back office to start selling online.

Connect when you are ready. Your POS, product history and other connected stores stay in the same account.

Online Store integration inside OOXFLOW
What you can do

What Online Store adds to your shop

Use the same product list, stock records and reports for your daily work.

01

Your website address and look

Use your own website address, logo, colours and a theme that fits phones and computers.

02

Shared products and stock

Choose which POS products appear online. The website and till use the same stock records.

03

Checkout that checks payment

Offer guest checkout, payment services and cash on delivery. Unpaid online payments do not hold stock. Confirmed payment creates the order and deducts stock once.

04

Theme and page builder

Preview a design privately. Publish when ready or restore a saved design.

05

Help shoppers find products

Use promotions, blog posts, reviews, product questions, search tools and sales tracking.

06

Other sellers on your store

Let approved sellers list in your store. Manage seller orders and payment records. Pay sellers outside the app, then record the manual payout.

All features

Online Store features

See the tools you can use for daily sales and store tasks.

Online Store features

Design and launch your online store

Choose a look for your store. Preview changes privately and publish when ready.

Store themes and home designs

Choose a store style and home page design. Keep your content when changing supported themes.

Store setup guide

Follow the setup steps and preview the result on your store.

Draft, preview and publish

Save a draft and preview it privately. Use automatic backups, restore, undo and redo.

Logo colours and screen previews

Use colours from your logo. Check readable contrast and preview on phones and computers.

Choose page layouts

Choose page layouts and colours for the header, footer, shop, products, cart and checkout. Options depend on the theme.

Page builder

Build pages by adding and arranging ready-made sections.

AI page & policy writer

Use the policy guide and AI writing tools to improve your store pages.

Blog and information pages

Edit your blog, About, FAQ, Contact and page-not-found pages. Set menus, headers and footers.

Popups and store access

Add a cookie banner, newsletter form or recent-order popup. Use maintenance or invite-only mode.

Your store website address

Use your own website address or the store subdomain provided.

Store settings in one place

Manage business details, products, payments, delivery, tax, domain, email, customers, social login, support, SEO, tracking and policies.

Online Store features

Publish the right POS products online

Choose what shoppers can see and buy. Check product details, stock-count dates, stock and prices separately.

Check product details before listing

Choose what goes online. Products must meet your listing rules before you can list them.

Hide sold-out products and old stock counts

Enable hiding for sold-out items or products with old stock counts. You can show stock status without exact quantities.

Search, filters & smart picks

Help shoppers search and filter by category, brand or price. Show suggestions and daily deals.

Wishlist, compare, recently viewed

Let shoppers save, compare and revisit products. Show size guides and choose variants in the cart.

Check if a product is ready to sell

Check listing quality, stock, price and visibility separately. A complete listing still needs stock and a price before customers can buy.

List one product or many

Find products by search, quality, category or brand. Add missing details, then list or unlist one product or many.

Product handler and last count

See who handles the product, its stock quantity and when someone last counted it.

Online Store features

Online orders, checkout and payment confirmation

Help shoppers pay. Keep paid orders and accepted cash-on-delivery orders separate from unpaid checkout attempts.

Checkout

Let shoppers buy as guests or sign in. Use saved addresses, a fixed mobile pay bar and cash on delivery.

Promo codes

Set fixed or percentage discounts, minimum spend, maximum discount, usage limits and dates.

Unpaid checkout attempts

Keep unpaid card checkout attempts separate from orders. Send reminder emails only when enabled.

Payment services and cash on delivery

Set up PayFast, Peach Payments or Bob Pay. Offer cash on delivery where supported. Shoppers see the methods you enable.

Check payments and unfinished checkouts

Check payments that still need proof. Keep unpaid checkout attempts separate from accepted orders and completed sales.

Orders from payment to delivery

Open an order to see the customer, items, payment and delivery details. Unpaid checkout attempts do not count as sales revenue.

Online Store features

Send orders or arrange collection

Choose which location supplies an order. Set delivery rules and offer parcel delivery or collection.

Branches & collection points

Show your branches and collection points. Let shoppers choose click and collect.

Shipping rules

Set flat delivery fees, free-delivery limits, basket-value bands and product-specific rules.

Courier labels and tracking

Use Bob Go quotes, shipping labels and tracking after setup. Product size and weight help prepare parcel details.

Collection and delivery locations

Choose the stock locations that can supply online orders. Show collection points, contact details and opening hours.

Online Store features

Customer accounts, service and returns

Let customers see orders, leave reviews, ask questions and request returns.

Reviews & product Q&A

Review customer reviews and product questions before showing them. Send review-request emails when enabled.

Customer accounts

Customers can see orders, tracking, addresses, messages and return requests. Google sign-in is supported.

Buyer return requests

Customers can request returns for your store-sold items when the return rules allow it. Review the request, then process any refund and stock return in POS.

Customer support and messages

Enable website chat in your store colours. Use AI answers or review drafts first. See which customers need a person.

Online Store features

Help shoppers find you and measure sales

Help shoppers find your products. Check search results, product feeds and purchase tracking using the services you set up.

SEO dashboard

Check search visibility with SEO scores, PageSpeed, Safe Browsing, Search Console and IndexNow. Manage sitemaps and redirects.

Google Merchant Center push

Send products to Google Merchant Center daily. Provide product feeds for Google Shopping and Meta.

Purchase tracking

Measure purchases with Meta Pixel, Conversions API, GA4, GTM and Google Ads. Apply the cookie-consent settings.

Online Store features

Shared stock, wholesale prices and store profit

Keep stock, prices and profit linked to the product records. Check actual costs, estimates and missing details.

Shared products and stock

The till and website use the same stock records. Choose which location sends an order first.

Quantity & pack prices online

Use quantity and pack prices in the shopping cart and at checkout.

Wholesale prices for signed-in customers

Signed-in customers can buy at the prices set for their customer group.

Store sales and inventory reporting

Review Online Store sales with POS reports. Check stock, returns and payment details.

Store profit and costs

See profit from your products, any seller commission, delivery charges and payment fees. Missing costs and fees stay visible.

Courier charges versus actual cost

Compare delivery fees collected with courier costs paid. Add missing costs and see which amounts are estimates.

Payment fees by method

See payment fees reported by the payment service or estimated from your settings. A missing fee stays unknown.

Monthly profit and product performance

Compare sales and net profit over time. See product profit and results for each payment method.

Costs saved with each order

Known product costs are saved when an order is accepted. Check missing costs before trusting the profit total.

Add other sellers to your store

Enable the marketplace add-on for approved sellers, listing checks, commission, seller orders and payment records.

Online chat and customer support

An AI chat robot that knows your store.

Help shoppers get answers. See which customers need your team. Set website chat, AI replies and connected messaging accounts separately.

Branded website chat

Turn on chat in your store colours for guests and signed-in customers. Shoppers can minimise it and return as they browse.

Answers from store details

Answer from products, stock, FAQs, policies, hours, collection, delivery and payment settings. Check the customer’s identity before showing private order details.

Drafts or automatic answers

Start with drafts for staff to review. Allow automatic replies by channel when ready. The owner controls AI settings and store instructions.

A visible route to the team

See checkout problems, complaints, bulk enquiries, quotes and callback requests needing a person. Show the reason and alert the owner when enabled.

Check identity before private replies

Customers who pass identity checks can get staff replies in chat and email. Other guests get private staff replies by email. An order number alone cannot reveal order details.

One desk for the conversation

Use saved replies, AI drafts, tone changes, team notes and supported attachments. Check reply times, missed work and AI results in support reports.

Connect supported email, WhatsApp, Messenger or Instagram accounts. Follow each service’s reply-time rules and AI limits. Staff use the normal tools for refunds, cancellations and stock changes.

Setup steps

From connection to daily selling

1

Choose your store name and look

2

Choose products and stock locations

3

Set up payments and delivery

4

Preview, publish and check results

Questions

Before you connect Online Store

Is the online store a separate system?

No. It uses the same products, stock, customers and business records as POS.

Can I use my own domain?

Yes. Use your own website address or start with the address provided.

Can customers track orders?

Yes. Customers can see their orders and tracking in their store accounts.

When does checkout take stock off the total?

An unpaid online checkout does not hold or deduct stock. Confirmed payment deducts stock once. Cash on delivery has a separate accepted-order step, with payment still due. Delivery-status changes do not deduct stock again.

What makes a selected product ready to sell?

Check product details and whether a shopper can buy separately. Images, barcodes, variant links, online stock and count dates can affect visibility. A parent product shows stock from its variants.

Can I work on the design before shoppers see it?

Yes. Choose the design, preview it privately and publish when ready. The available controls depend on your theme.

Which online payment methods can I set up?

Set up PayFast, Peach Payments or Bob Pay, plus cash on delivery where supported. Shoppers see the methods available for their checkout.

Can customers request a return online?

Yes. Signed-in customers can request a return when the rules allow it. Staff review it, then process any refund and stock return through POS.

Does store profit include delivery and payment fees?

Yes. Owner Insights includes known goods costs, delivery costs, payment fees and any seller commission. Missing costs remain visible. Estimates are shown separately from recorded charges.

Can other sellers sell through my store?

Yes, with the separate marketplace add-on. Add approved seller products, listing rules, seller orders, commission and manual payout records alongside your own products.

Can I add online chat and an AI chat robot to my store?

Yes. Turn on chat in your store colours. Set the AI reply mode separately. It uses store FAQs, policies, products and permitted order details. Staff see complaints, checkout problems and sales enquiries needing a person.

Can the team review AI replies before they are sent?

Yes. New AI setups start with drafts for staff to check. Staff can review answers and tone changes before sending. Owners can enable automatic replies by channel. AI setup, confidence checks and limits apply.

Can the chat robot process a refund or cancel an order?

Staff use the normal tools for refunds, cancellations and stock changes. The robot explains store policy and flags requests for a person.

Keep daily work connected

Stock, reports and your next online shop.

See the stock, reports and seller tools that support your online shops.

Run your shop. Sell online too.

Choose a plan. Add your products. Connect the stores you use.